Getting started with videoblogging

Written by virayvibe on February 4, 2008 – 11:06 pm -

Videoblogging is the next generation of posting ideas and products over the internet. Everybody knows about textblogging. Now they use videos for a better way of expression. This form of communication may entail a lot of resources, but it is all worth it. If pictures say a thousand words, videoblogging exceeds that by far.

 

A videoblog requires larger disk spaces on websites, a faster server, and a whole new set of programs to support it. Videoblogs can be fed through RSS. This is technology of syndicating your website to other RSS aggregators.

 

Videoblogging works with people on the internet expressing their selves. Now if you put this on a business prospective, you are up to a lot of benefits. Think of it as a powerful tool in making showing your prospective customers your line of products or your services. It’s just like showing a commercial all for free. And if you videoblog through RSS, then most probably you are getting your target market.

 

People like to see what they are going to buy. Some would like to see proof and be sure that they are getting their money’s worth before shelving their dimes on it. All of us know the influence of a thirty second commercial. The effect of videoblogging is similar to that. You show your product, people watch it. If they like it, they buy it. If you present it good enough, they’ll buy the product even if they don’t need it.

 

Now on the web, things are pretty much static, unlike in television in which all are moving. If you post something that is mobile, it would most likely catch attention. Now imaging your product parading in all it’s royalty through videoblog. You’ll get phone call orders in no time.

 

If your business is just starting up, you can create a videoblog right at your own home. All you need is your web camera, microphone, video software, and lights. For as long as you know how to use your camera, then you can create a videoblog.

 

Invest in a good web camera. The higher its resolution is the better the output. And you like to present your goods in the optimum way so get the best one possible. Make a short story, or just capture your goods in one go. Just make sure you are getting the best profile for each. Get those creativity juices flowing.

 

Lights are important in a production. Make sure you illuminate entirely the area you are going to use to create videoblog. The brighter the area, the crispier the images will be. You can also use lighting effects for added appeal to the presentation.

 

Should you require sounds for your videoblog, you need a microphone. Record you voice as a voice over for promoting the product and its benefit to consumers. Sounds are as important as videos on a videoblog. It is advisable to make your sound effects as enticing as the video.

 

Your video editing software can be any program. You need this to finalize your work. You can add sounds, delete some bad angles, or insert some still pictures in there too. Some programs are user-friendly and can be used even with zero knowledge on video editing. Even simple video editing programs should do the trick. Select your background carefully too. The light affects the presentation so make sure that the background and the light complements each other.

 

Videoblogging is a great tool but it also has it downside. It may slow down the computer so other may steer clear of it. Download time may also be time consuming especially if customer is still on a dial- up connection.

 

But don’t let those stop you. Let videoblogging be an alternative for you, though it is best to still keep the text and pictures present in your presentation to accommodate all possible viewers of your site.

 

Nowadays, the more creative you are in presenting your product to the market, they more you are likely to succeed. Videoblogging offers an interactive way of selling. You involve the customers. You instill in them the advantage of your goods. And at times, those are enough to make a sale.

 

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Do the Two-Step!

Written by virayvibe on January 17, 2008 – 11:39 pm -

Top sales pros confirm that it often takes seven or more communications or sales messages before prospective customers make a purchase. They also confirm that it’s generally easier to sell to a referral, because someone they know gave positive testimonial about their products or services.

 

What would happen if you combined both of these powerful ideas? A nifty and thrifty two-step. Try this two-step tip:

 

1. Collect leads with your auto responder. Ask for mailing addresses and telephone numbers, too, for additional ways to follow up with each person. When you download the e-mail digest of everyone’s e-mail addresses and other information from those who requested additional information from your auto responder, follow up multiple ways. Send postcards. Call. Mail sales letters and other promotional pieces.

 

2. Publish a price list of all the products and services that you offer in an insert, direct marketing package and / or .pdf to be made available via auto responder. You could also include order forms, product descriptions, and other sales material. Then send to the people in #1 above with monthly updates, announcements of new sales and products / services, and a request for referrals.

 

So why not improve your closing ratio and reach out even farther at the same time? Do the two-step!


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The Advantages of “RSS” Websites

Written by virayvibe on October 1, 2007 – 10:52 pm -

RSS - or what is now known as “Really Simple Syndication” - is a file format that is incorporated by Internet users in their websites to allow for ‘web syndication’, making their web content available in a format that can be universally understood by other people.

 

In essence, RSS is a ‘mini database’ that contains headlines and descriptions (a summary or a line or two of the full article) of your web content, including hyperlinks that enable users to link back to the full article of their choice.

 

RSS websites - that is, websites that contain RSS ‘feeds’ (articles or postings) - typically have colorful graphics to indicate to users that the specific web content is available through RSS feeds. These graphics are usually depicted by orange rectangles that are usually marked with ‘RSS’ or ‘XML’.

 

With its increased popularity, RSS is now being adopted and used by more website owners or publishers. Today, numerous resources are now available that aid Internet surfers (and even beginners as well) on how to set up and use RSS.

 

Setting up RSS feeds and adding them to your website can be a simple process that does not involve a lot of time or any money. Listed below are some simple and basic steps that you might want to follow:

 

1. Have your web content and/or news in an RSS feed format, such as XML (appropriate and ‘ready-made’ feeds are also available from other sources).

 

2. Click the orange graphic - this is the RSS feed icon. Take note of the URL of the RSS feed; this will be displayed in the address bar (for Internet Explorer).

 

3. Input the feed URL on your RSS feed creation program.

 

4. Click on the “Generate Feed” button. This will generate the RSS code for your web content.

 

5. Enter the RSS code in the appropriate place on your own website.

 

Having created an RSS feed for your website, next comes the task of publishing your web content and news and having them displayed on other sites and headline viewers. This is made possible with the use of RSS readers or aggregators.

 

RSS readers or news aggregators are used to view particular web contents. RSS readers contain the collection of ‘feeds’ or RSS files from content providers, and they are generally classified into 3 types:

 

· Desktop RSS readers - also known as standalone desktop application, they generally ‘run’ in the background and are similar to an e-mail client, collecting the feeds and refreshing items automatically as they are updated.

 

· Web-based aggregators - these are online services that enable users to personalize web pages, refreshing them each time the page is accessed or each time a person logs in to the service.

 

· Plug-in aggregators/readers - these make use of either web browsers or e-mail clients, which allow users to view RSS feeds while inside an existing program.

 

Having an RSS-enabled website provides Internet users (especially those who are website owners) with the following benefits:

 

· Allows users to generate up-to-date news and postings, as information and content in the RSS readers or aggregators are automatically updated each time the RSS feed is ‘refreshed’.

 

· Allows users to have control over the information that they wish to view or receive, as they can remove a feed of their choosing any time they want to.

 

Aside from these benefits, RSS websites are also useful for people who conduct their business in the Internet, particularly in Internet or Online Marketing. RSS can be an effective marketing tool for your website, especially in the following fields:

 

· E-mail marketing and publishing
· Search engine marketing and optimization
· Business blogging
· Internet advertising
· Digital public relations
· Branding and e-commerce

 

In addition, RSS can ‘power’ your website, providing you with the following:

 

· Valuable, updated, and relevant resources for site visitors and potential clients - RSS is ideal for websites that contain (and syndicate) a lot of information that has to be changed or updated regularly.

 

· Search engine optimization for the website.

 

· Increased traffic for the website - your website can ‘harvest’ and display information from other sites, driving more traffic to your own website.

 

· A wide selection of ‘channels’ for content distribution, such as PDA’s, cellular phones, voice mails, and email ticklers.

 

· A reliable way to have your web content delivered to Internet users and potential clients - RSS ensures that your site is viewed by the people who are interested in them, without having them blocked and ‘cleaned’ by ISPs or Spam filters.

 

These are just some of the advantages that RSS can give your website (and your business). The possibilities are endless, as more and more comes up almost everyday. Do not be left behind - take the advantage of the marketing and publishing power of RSS.


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Google Adsense: Understanding Image Ads and Making Google Adsense Dollars

Written by virayvibe on August 30, 2007 – 9:45 pm -

What are image ads?

 

Image ads are graphical ads. Unlike traditional banner ads, image ads are also targeted to the appropriate audience, just like text ads. A publisher that has a combination of image ads and text ads has a greater revenue generating potential.

 

Image ads are only for Adsense for Content pages and not available for Adsense for Search results pages.

 

There are 5 major formats of image ads. The Leaderboard, which is about twice the size of a banner ad, the banner image ad, the skyscraper, the wide skyscraper and the medium rectangle. Google’s technology determines on a page by page basis whether image ads, text ads, or a combination of both will make you more money and then delivers the appropriate format.

 

You can choose to run only image ads, but Google recommends selecting both, thereby giving them a better chance to target the right advertising for your page, generating more revenue for you.

 

Bottom line: taking these two methods together will give you the best chance at making the most revenue.

 

How to Make Google Adsense Dollars at Writingup.com

 

To get started blogging at writingup.com, first you’ll need to create a Google Adsense account. If you’ve already done that, you’ll just give them the same publisher id you got when you originally signed up with Google Adsense. Since you can only have one Google Adsense account, you will always use the same publisher id on every site you add. Next, you’ll create an account at writingup.com and within minutes, start blogging!

 

You still have to follow the Google Adsense rules as to the type of content not acceptable but other than that you have carte blanche as to what to write about in your blog. Paste your writingup.com URL into your email signature and every time you send someone an email, you will be referring them to your blog, thus increasing your traffic on writingup.com.

 

Comment on other publisher’s blogs. If you interact with the blogging community, you are more likely to have your blog read more often. Again, traffic.

 

Writingup.com has a list of successful topics you can write about. You don’t have to choose from that list of course, but it’s quite extensive and if you look it over, you’ll probably find something that interests you. They are successful topics because they turn up in search engines a lot. More traffic.


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Google Adsense: How to Explain the Google Adsense Program to Others

Written by virayvibe on August 23, 2007 – 9:41 pm -

We’re not talking about strangers here. For the strangers that visit your site, your content will have to do all the talking for you. But for the people in your daily life, the ones you want to click on your referral button, the ones you want to read and comment on your blog; these are the ones you want to be able to enlighten about the Google Adsense program.

 

First, excitement breeds excitement. Get excited about your new venture and others will too. Learn everything you can about the Google Adsense program, not only will this increase your earnings, but you’ll be better equipped to explain the mechanics of the program to others.

 

Show them the money. There’s nothing like a little proof to make a believer out of someone. You don’t have to wait until you’re making thousands per month, although that’s a healthy goal. But even a small deposit in your piggy bank is enough to intrigue most people. Can’t you just count those referrals now?


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If You are Already Blogging, Money May be Just a Click Away

Written by virayvibe on July 13, 2007 – 9:16 pm -

If you already spend a fair amount of time blogging,money may come to you literally as soon as you ask for it. Once you have an established blog with a regular readership, it is easy to turn a profit through advertising. By hosting sponsored links or banners, you can see income from your hobby almost overnight. Even if you did not start your blog intending to turn a profit, making supplementary income from your blog may be easier
than you think.

 

Of course, even for people who have spent months or years blogging, money from advertising revenue may not add up to a large sum. The amount of money that you can make as a blogger depends on a lot of different factors, but perhaps the most important element of the equation is the topic of your blog. If your blog is on a subject that appeals to a demographic that advertisers have a strong desire to reach, you will be more likely to be able to turn a large profit on your blog than if your blog is on a fairly obscure subject that does not draw the kind of audience that advertisers need to appeal to.

 

The only way to find out where you fall on this spectrum is to try hosting some ads. If you are already blogging, you have nothing to lose.

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